Read Online Creative Management: A Strategic Paradigm for Digital-Era - Rajendra Srivastava | ePub Online

Read Creative Management: A Strategic Paradigm for Digital-Era - Rajendra Srivastava | ePub

This book discusses appropriate strategy imperatives and provides a step-by-step approach to creative management. Chapters on the context of creativity and designing integrated creative strategy explain the building blocks of creative management. The need for new thinking, theories and management paradigms, as well as attitude, skills and knowledge (ASK), are

Title : Creative Management: A Strategic Paradigm for Digital-Era
Author : Rajendra Srivastava
Language : en
Rating :
4.90 out of 5 stars
Type : PDF, ePub, Kindle
Uploaded : Apr 11, 2021

Post Your Comments: